It looks like finally, the eclipse on cinema is about to end. Sony has acquired the rights to The Broken Hearts Gallery, a romantic-comedy, executive produced by Selena Gomez, that the studio will release in theaters on July 10 making it the earliest major studio release of the summer. The film is making its way to its audiences a week before Christopher Nolan’s Tenet opens.
There were 554 locations open in the U.S. last weekend, including 243 drive-ins. About 500 of the nation’s 5,400 theaters are in California, which is allowing cinemas to reopen on June 12.
The movie stars Geraldine Viswanathan, Dacre Montgomery, Utkarsh Ambudkar, Molly Gordon, Phillipa Soo, Suki Waterhouse, Arturo Castro, Ego Nwodim, Taylor Hill and Bernadette Peters. It marks the directorial debut of Natalie Krinsky.
“Hearing from more female writers and directors is very much needed,” Gomez said in a statement. “Natalie is a wonderful talent and I am happy to be a part of her debut film. I understand people’s concerns regarding returning to activities we all loved prior to COVID-19. I hope everyone will listen to scientists’ recommendations and consider others’ health and safety while enjoying the movie theater experience.”
Krinsky asks one question in her film The Broken Hearts Gallery – What if you saved a souvenir from every relationship you’ve ever been in? The Broken Hearts Gallery follows the always unique Lucy (Viswanathan), a 20-something art gallery assistant living in New York City, who also happens to be an emotional hoarder. After she gets dumped by her latest boyfriend, Lucy is inspired to create The Broken Heart Gallery, a pop-up space for the items love has left behind. Word of the gallery spreads, encouraging a movement and a fresh start for all the romantics out there, including Lucy herself.
As interesting and heartful the storyline feels, the film will be a must-watch film after lockdown.
July marks a big moment for the film industry. The industry is expecting a resume in production and releases. Some of the most anticipated films of the year including Disney’s live-action Mulan, Warner Brother’s Tenet and Russell Crowe’s Unhinged will all hit theaters in the month.
“Now more than ever, The Broken Hearts Gallery will resonate with audiences ready for a feel-good moviegoing experience this summer. We have faith in a theatrical rebound, and we look forward to being there right out of the gate with our exhibition partners’ anticipated reemergence, as — and when — state-by-state safety guidelines are met,” said Josh Greenstein, President Sony’s Motion Picture Group.