The new Covid-19 craze in China has had a significant impact on mainland China box office earnings for the Robert Pattinson-starrer ‘The Batman.’ According to ‘Variety,’ the trend in China’s box office has recently been the same for films of all backgrounds.
As per ‘Variety’, by 3:30 p.m. on its first full day, the film had earned a lowly RMB12.1 million, or $1.90 million at prevailing currency rates, according to provisional data from ticketing agency Maoyan. Including previews from Thursday, “The Batman” had a total by early afternoon of RMB13.7 million, or $2.15 million.
However, there seems to be some respite for the Warner Bros. noir as it secured top position at the mainland China box office chart with a 70% market share, more than five times greater than second placed ‘The Battle at Lake Changjin II’.
Previous Batman films have scored reasonably strongly in China: ‘The Dark Knight Rises’ raked in $53 million in 2012; ‘Batman V Superman: Dawn of Justice’ earned $97 million in 2016; and ‘Justice League’ made $106 million in 2017 when China became the first country to premiere the film.
Since 2020, Chinese audiences have been offered fewer Hollywood films than in previous years, a situation created by a smaller flow of U.S. commercial cinema during 2020, the first year of the pandemic, and by Chinese government action to crimp imports of American films in 2021.
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The Batman Trailer
As per ‘Variety’, Disney and Sony have not been able to get import approval for five of their Marvel films and there has not been a U.S. superhero movie released in China for over a year. Instead, Chinese audiences have been treated to a succession of patriotic locally-made blockbusters that have played especially well at holiday peaks.
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